Amazon Advertising
We take the guesswork out of advertising by using third party-data through Amazon. We target based on interest, lifestyle and life stage- putting your message in front of people we know will convert. No matter what device someone is using, we put you there.
Get ahead today- Let's chat
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Feature Your Brand on Amazon's Quality Content Channels
It's important to be present for every stage of the buying process when your potential customers are working their way to the point of purchase. With CMG, we are able to use Amazon in every stage of the buying process. With Amazon's data we can serve audio, display and dynamic ads on multiple platforms, allowing us to be speak directly to your customers.
Our thought process:
In-Market
What are Amazon customers shopping and browsing for right now?
Interest
What have they bought in the past? What are they interested in right now? Have they been looking into specific products or books?
Lifestyle
Life Stage
What important events are occurring in their lives right now? Are they retiring? Getting ready for a move?
Don't Just Take Our Word For It...
We worked with a local Credit Union that saw incredible results in just 14 days. CMG utilized Amazon's audience targeting to identify homeowners working on home improvement projects that may be ideal candidates for a home equity line of credit (HELOC).
The Goal
To increase the number of Home Equity Loans and overall members to the Credit Union.
The Plan
Capture the homeowner through social media lead forms and Amazon custom audience targeting those who are working on home improvement projects.
The Results
Two weeks into the campaign we had to pause because of the overwhelming calls and inquires. They produced $4 million in HELOC loans within those first 14 days. ​
