Advertising Platforms Trends
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Google’s Helpful Content Reinforcement Will E-E-A-T Your Weak Content Alive
Let's face the facts, for over a decade, Google has been publicly fine-tuning its algorithm to put the spotlight on high-quality, user-centered content over content created just to rank.
2011 - Panda Update:...
February 13, 2025
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Mastering ChatGPT in 2025: CMG’s Secret Prompting Cheat Sheet
One of the most critical components of a successful campaign is timing. Whether you're trying to fuel sales around a big holiday or build anticipation for a new product, timing is everything. But hitting deadlines becomes...
January 17, 2025
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The Best Super Bowl Ads of All Time
Every February, after the holiday malaise has worn off, people gather around their televisions for the spectacle that is the Super Bowl. No mere sporting event, the Super Bowl is the culmination of all things American:...
January 15, 2025
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How to Use Incentives to Create Lifetime Value
When winter's chill seems its iciest, loving hearts warm for that annual celebration of love—Valentine's Day. Star-crossed lovers might ignite sparks, but they're not the only people who can do a bit of wooing this...
January 06, 2025
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How to Increase Customer Lifetime Value
Remember the story of the Golden Goose? Quick recap, then. The youngest of three brothers, Dummling (yes, as in dummy), heads out into the woods with sour beer and biscuits to cut some trees. Unlike his brothers, who...
December 20, 2024
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Google Search Console’s New 24-Hour View is A Game-Changer for SEO
Google Search Console is considered the definitive source of truth for Google-sourced traffic data and is relied on for accurate insights. For SEOs of all levels - from newcomers to seasoned experts - Google Search...
December 13, 2024