Advertising Platforms Trends 

In days past, the door-to-door salesman was the ultimate seller. Armed with product samples and a pitch crafted back at headquarters, they'd march from town to town, tracking down leads and converting them into customers....

Since October 1st, Google platforms have been experiencing abnormalities in how data is processed and displayed in GA4. Starting in October, CMG identified, a portion of our DV360 UTMs were incorrectly overridden....

Tax season: a dreaded time of year for millions of everyday Americans. Complicated forms and gathering a year's worth of documents can be too much for the average household. No surprise, then, that every year, a new crop...

Are your marketing efforts guiding people towards your products and services and no one else's? Some marketing efforts raise the public's awareness of a brand. Other efforts keep customers coming back and buying. But if...

Imagine getting dropped on Mars and needing to navigate your way around the planet. Pulling out your map of Earth wouldn't help, would it? You wouldn't expect to bump into the Atlantic Ocean or traverse the same...

You step up a set of makeshift stairs onto the deck of your new ship. With each step, you inspect one element after another to ensure everything is up to your standards. The hull is sturdy and resolute. No single nail is...